Evocus, a brand renowned for redefining beverage experiences, has introduced Black Soda, the world’s first-ever black soda, exclusively for the HoReCa (Hotel, Restaurant, and Catering) sector. This premium beverage offers a luxurious alternative to traditional soft drinks, enhancing mixology and high-end dining experiences.
With its bold black hue, rich flavor, and superior carbonation, Black Soda is crafted using natural ingredients and packaged in eco-friendly materials. Designed for elite bars, upscale restaurants, and exclusive gatherings, it seamlessly blends luxury, sustainability, and versatility.
Clavell Santiago, Head of Sales, HoReCa, Evocus, stated, “This is more than just a drink—it’s an experience that will elevate beverage offerings to a new level.” Sonam Pama, Head of Marketing, emphasized that Black Soda is not just a category expansion but a category creation, backed by a robust marketing strategy focused on the HoReCa industry.
Beyond its striking aesthetic, Black Soda’s sophisticated flavor and high carbonation make it an ideal mixer for cocktails and mocktails. Janak Thakur, Director, Beverage at Bawri India, highlighted its appeal to premium customers seeking unique experiences.
With this bold innovation, Evocus continues to push boundaries in the beverage industry, delivering premium and distinctive solutions for discerning consumers.
