Category Watch Archives - Business of Food

FMCG

Yuvraj Singh Partners with Alfinity Studios to Launch ‘Twiddles,’ a Guilt-Free Snacking Brand for Conscious Consumers

Cricketing Icon Yuvraj Singh is stepping into the spotlight off the field with the launch of his latest venture, Twiddles, a guilt-free indulgence brand....

Global YouTube Stars Mr Beast and Logan Paul Launch Premium Brands in India Amid Enthusiastic Crowd

In an event marked by high energy and excitement,...

Nestlé India Faces Muted Demand Amid Surging Food Inflation: Chairman Suresh Narayanan

Nestlé India is grappling with subdued demand in urban...

Reliance’s Campa Cola Revives Beverage Market, Disrupting Industry Giants with Aggressive Pricing Strategy

Reliance Industries, through its FMCG arm Reliance Consumer Products...

WellBe Foods bags ‘Start-up of the Year’ at Fi India Awards 2024

WellBe Foods, the direct-to-consumer brand under the Nimida Group,...

The Rise of Plant-Based Savory Snacks

When considering savory snacks, potato chips often come to...

Successful Brand-Retailer Partnerships in RTE and RTC Category

Successful brand-retailer partnerships play a crucial role in driving...

4 Key Factors Driving the Packaged Food Industry

The packaged food industry has experienced remarkable growth over...

Exports Analysis of Convenience Food

Over the past ten years, India’s export of Ready...

Exploring India’s Convenience Food

The RTE/RTC/RTH/RTS/RTD and Frozen food segments, which collectively make...

From Tradition To Innovation: Exploring India’s Savory Snacks and Sweet...

Snacking between meals has long been a part of...

Plant-Based Protein: A New Health Trend Takes Root

The plant-based food segment in India continues to assert...

39% of Indians say snacks made with palm oil...

As Indian consumers prioritize health, the demand for palm...

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