Pizza Hut and ITC have announced a strategic partnership, introducing ITC’s popular Sunfeast beverages, the Dark Fantasy Milkshake and Mango Smoothie, to Pizza Hut’s menu. This collaboration, aimed at enhancing the dining experience and catering to evolving consumer tastes, combines both brands’ commitment to quality and innovation across all service channels.
Launched during the festive season, these beverages bring a celebratory touch to Pizza Hut’s offerings. The Dark Fantasy Milkshake, crafted for chocolate lovers, blends Belgian chocolate into a creamy milkshake base, while the Mango Smoothie combines the rich sweetness of mangoes with a tropical, creamy texture. Together, these additions are designed to appeal to diverse tastes, ensuring options for all family members, particularly children.
Rohan Pewekar, Managing Director of Pizza Hut India, stated, “We are thrilled to expand our offerings through this partnership with ITC. These shakes complement our menu and enhance the special moments our customers share with family, friends, and colleagues, particularly during the festive season.”
Echoing this sentiment, Vivek Kookkal, Vice President & Head of Dairy and Beverages at ITC, said, “Consumer preferences drive our initiatives, and we are delighted to bring two beloved beverages to pair seamlessly with Pizza Hut’s indulgent dishes. This collaboration reflects the synergy between two leading food brands, delivering a unique experience to our consumers.”
