Loca Loka, the tequila brand inspired by the rich cultures of India and Mexico, just clinched a silver medal for its Reposado Tequila and bronze medal for its Blanco Tequila at the 2025 WSWA Wine and Spirits Tasting Competition in Denver, Colorado (Feb 3- 6 ,2025).
The blind tasting competition rewards excellence in taste and provides opportunities for both established and emerging brands to garner recognition. The tasting competition is part of Access Live, one of the biggest beverage alcohol industry events in the world organized by industry trade group Wine & Spirits Wholesalers of America.
“As a Mexican tequila imagined in India, the vibrant energy of both cultures is evident in every sip of Loca Loka,” says Harsha Vadlamudi, Founder and CEO of Loca Loka. “With the medals, Loca Loka is ready for global expansion through our unique ability to connect through bold flavors and rich cultural storytelling.”
Actor Rana Daggubati and composer Anirudh Ravichander, co-creators of Loca Loka, shares Harsha’s vision as well. Says Rana, “It’s no surprise that Loca Loka took home two medals in its first competition showing, given the premium quality of our tequila and its unique branding.” Adds Anirudh, “We’ve bottled the vibrancy of two lively cultures to create a tequila brand that is truly groundbreaking.”
Launched in America last year in August, Loca Loka has seen continued success and strong demand in the U.S, driving steady growth. Initially launched in Los Angeles, New York, and New Jersey, the brand conceptualized in India, has since expanded to key cities such as Dallas, Chicago, San Diego, Tampa, and Jacksonville, which highlights the brand’s strong resonance with the U.S. market, driven by the rising popularity of tequila as a spirit.
“We are delighted to receive both the silver and bronze medal in this WSWA Wine and Spirits Tasting Competition,” says Rajiv Ghumman, Global Business Head of Ir Hospitality. “This is the first time Loca Loka was submitted for this competition and its strong showing in this blind tasting is a testament to the premium quality of Loca Loka tequila.”
