Nothing Before Coffee (NBC) launched its 75th outlet in New Delhi’s Connaught Place, even as the brand continues its aggressive expansion. The new store blends modern design with a rich cultural heritage. This milestone opening was accompanied by the launch of 4 more outlets in Jaipur (near Jal Mahal), Surat, Bangalore (Bannerghatta), Dehradun, and Gwalior, marking NBC’s rapid nationwide growth.
NBC currently has 75 outlets throughout India; wherein the company added 35+ new outlets in 2024 offering an exclusive opportunity for people across regions to enjoy high-quality, flavorful brewed coffee & beverages at economical prices. Additionally, NBC reported its “Best-ever Q3 sales.” Fueled by new store launches, innovative offerings, and growing brand loyalty. The brand’s seasonal offerings and unique brews have been particularly well-received, contributing to this growth.
The 75th store boasts an expansive layout and is designed to serve as a vibrant community hub for professionals, students, tourists, and coffee enthusiasts alike. The store exemplifies Nothing Before Coffee’s dedication to quality and community. This modern outlet offers a diverse menu featuring organic coffee, tea, shakes, mocktails, hot chocolate, shrappe, and a wide range of delectable snacks and cookies, carefully crafted to cater to the refined tastes of its discerning customers.
The company further strengthened its footprints in both Tier-1 & Tier-2 cities of India and currently operates in 29 cities, 10 states and has a target to open 8 new outlets in October 2024.
“Our growth isn’t just about numbers—it’s driven by our dedication to sustainability, quality, and brewing stories into the everyday lives of our customers, inspiring our people and growing our community. Aligned with our goal to expand in both Tier-1 and Tier-2 markets, we plan to open 400 stores by 2027, making Nothing Before Coffee a household name synonymous with authentic and affordable coffee experiences, said Akshay Kedia, Founder & CMO, Nothing Before Coffee.
