Monday, April 7, 2025

Shelf Wars and Battle for Aisles

Must Read

For FMCG companies, listing ensures prime placement of products in stores and access to a coveted audience of consumers. However, for small and emerging brands, their aspirations for market penetration are often hindered by the financial burdens associated with listing fees. Consequently, these nascent entities are compelled to weigh in on the potential benefits of…

Membership Required

You must be a member to access this content.

View Membership Levels

Already a member? Log in here

Latest News

Parag Milk Foods strengthens its products portfolio with high-protein, nutrient-rich offerings

Parag Milk Foods, one of India’s leading dairy FMCG companies, announced the expansion of its product portfolio, reinforcing its...